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Real Estate & Technology

October 16, 2008 //  by Derrick Monroe

Find an agent who understands that over 80% of home buyers start their search on the web.

Today real estate and technology go together like Ice Cream and Apple Pie.

How much of your equity are you willing to gamble on an agent that still uses nothing more than a yard sign or a black and white ad in your local paper?

Don’t get me wrong, print media, yard signs and open house’s are a great method and should be utilized in most home sales. The fact is that in today’s market, while still important, it’s not enough.

Today’s home buyer is savvy with technology more often than not and looks for things like web sites, real estate video, talking ads, 1-800# technology and messaging services to get what they want.

I would suggest choosing an agent who uses technology and understands that it’s a key component to getting top dollar for your property. Ask them, do you have a web site of your own or a page on a generic company web site, do you use real estate video or still pictures; these type questions will be a great start to see how he or she sees technology and how they embrace it to sell real estate.

When selling in any market especially today’s you will get a small window of opportunity to capture a buyer’s eye with the right pictures, video, verbiage and so on. While nobody can, nor do we want to mislead what a property is, we want to make sure all the tools of today are being used and used properly to get the message across how great your property is.

If you are considering a move feel free to give The Derrick Monroe Group a call at (612) 282-7653.

Derrick

Category: Buyer Information

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